Organic Packaging À¯±â³ó Æ÷Àå

September 3, 2008 2008³â 9¿ù 3ÀÏ

Organic Packaging When does ¡°organic¡± truly mean ¡°organic¡±? ¶§ ""ÁøÂ¥ ·Î¿ä "À¯±â³ó"À¯±âÀԴϱî?

The US Department of Agriculture (USDA) has recently established new standards for organically grown foods to clarify any confusion. ¹Ì±¹ ³ó¹«¼º (¹Ì±¹ ³ó¹«ºÎ)´Â ÃÖ±Ù ½Äǰ À¯±âÀû ¼ºÀå¿¡ ´ëÇÑ È¥¶õÀ» ¸íÈ®È÷ÇÏ´Â »õ·Î¿î ±âÁØÀ» È®¸³Çß½À´Ï´Ù. The new rules define how and when products and marketing materials may bear the term ¡°organic¡± or the new USDA ¡°Organic¡± seal. »õ ±ÔÄ¢À» Á¤ÀÇÇÏ´Â ¹æ¹ý°ú ½Ã±â¸¦ Á¦Ç° ¹× ¸¶ÄÉÆÃ ÀÚ·á ¿ë¾î "À¯±â"¶Ç´Â »õ·Î¿î ³ó¹«ºÎ´Â "À¯±â"Àΰ¨ °õÀÖ½À´Ï´Ù.

The rules state that: ±ÔÄ¢ »óÅÂ :

  • Products labeled ¡°100% Organic¡±must be made entirely of organic materials. Á¦Ç°Àº "100 % À¯±â"ÀüÀûÀ¸·Î ¸¸µé¾îÁø À¯±â ¹°Áú·Î ºÐ·ùµÇ¾î¾ßÇÕ´Ï´Ù.
  • Products labeled ¡°Organic¡± or ¡°95% Organic¡± must consist of at least 95% organically grown ingredients. Á¦Ç°Àº "À¯±â"¶Ç´Â "95 %ÀÇ À¯±â"Àû¾îµµ 95 %ÀÇ À¯±âÀû ¼ºÀåÀÇ Àç·á·Î ºÐ·ù·Î ±¸¼ºµÇ¾î¾ßÇÕ´Ï´Ù.
  • Products that have at least 70% organic ingredients may be marketed as ¡°Made with Organic Ingredients¡± and may list up to three of those ingredients on the front of the product. Á¦Ç°Àº Àû¾îµµ 70 % À¯±â³ó Àç·á "À¯±â³ó Àç·á·Î ¸¸µç"·Î ÆÇ¸ÅµÇ°íÀÖ½À´Ï´Ù ¼¼ Á¦Ç°ÀÇ Àü¸é¿¡ ±× Àç·áÀÇ ¸ñ·Ï ¼öÀÖ½À´Ï´Ù.

Products containing less that 70% organically grown ingredients may not make statements about the organically grown ingredients on the front of the product. Á¦Ç°¿¡ Æ÷ÇÔµÈ ÀûÀº 70 % À¯±â Á¦Ç°ÀÇ ¾Õ¸é¿¡ÀÖ´Â À¯±â Àç¹è ¿ø·á¿¡ ´ëÇÑ Áø¼úÀ» ¸¸µé Àç·á¸¦ Àç¹èÇÏÁö ¾ÊÀ» ¼öÀÖ½À´Ï´Ù. The organic ingredients may only be declared in the list of ingredients. À¯±â³ó Àç·á¸¸À» Àç·áÀÇ ¸ñ·Ï¿¡¼­ ¼±¾ðÇÒ ¼öÀÖ½À´Ï´Ù.

Additionally, the new rules prohibit the use of irradiated and bio-technically enhanced ingredients in the production of any organic products. ¶ÇÇÑ, »õ·Î¿î ±ÔÄ¢ÀÌ ¾î¶² À¯±â Á¦Ç°ÀÇ »ý»ê¿¡ Çß¼Ò ¹× ¹ÙÀÌ¿À - ±â¼úÀûÀ¸·Î Çâ»óµÈ Àç·áÀÇ »ç¿ëÀ» ±ÝÁöÇϰíÀÖ´Ù.

Products allowed to display the new USDA seal must originate from farms and processors that have been certified by a private or public agency accredited by the USDA. Á¦Ç°Àº »õ·Î¿î ³ó¹«ºÎ Àΰ¨ Ç¥½ÃÇϵµ·Ï ³óÀå°ú ±× °³ÀÎ ¶Ç´Â °ø°ø ±â°ü¿¡ ÀÇÇØ ¹Ì±¹ ³ó¹«ºÎ¿¡ ÀÇÇØ °øÀÎ ÀÎÁõµÇ¾ú½À´Ï´Ù ÇÁ·Î¼¼¼­¿¡¼­ ¹ß»ýÇÑ Çã¿ëÇØ¾ßÇÕ´Ï´Ù.

Most consumers believe that organically grown food is safer or more nutritious than conventionally grown foods. ´ëºÎºÐÀÇ ¼ÒºñÀÚ°¡ À¯±âÀûÀ¸·Î ÀÚ¶õ ¾î¸¥ °ü½ÀÀûÀ¸·Î À½½Äº¸´Ù ¿µ¾ç°¡ÀÖ´Â À½½ÄÀ̳ª ´õ ¾ÈÀüÇÑÀÖ´Ù. Many are willing to pay extra for the perceived benefits. ¸¹Àº ÇýÅÿ¡ ´ëÇÑ Ãß°¡ÀûÀÎ ÀνÄÀ» ÁöºÒÇÒ ¿ëÀǰ¡ÀÖ´Ù.

The USDA has stated that the new USDA Organic seal on packages is simply a marketing standard and not a stamp of approval. Àº ³ó¹«ºÎ°¡ ÆÐŰÁö¿¡ »õ ³ó¹«ºÎ À¯±â³ó Àΰ¨ÀÌ ¾Æ´Ñ ´Ü¼øÈ÷ ¸¶ÄÉÆÃ Ç¥ÁØ ½ÂÀÎÀÇ µµÀåÀÓÀ» ¸í½ÃÇß´Ù. Still, many believe that the USDA Organic stamp will be perceived as an endorsement or a mark of quality. ¾ÆÁ÷µµ ¸¹Àº ¿ìÇ¥´Â ¹Ì±¹ ³ó¹«ºÎ À¯±â³ó ½ÂÀÎ ¶Ç´Â ǰÁúÀÇ ±âÈ£·Î ÀνÄÀÌ µÉ °Å¶ó´Â °É ¹Ï¾î¿ä.

Already there is talk that the new seal may have to be redesigned—or abandoned all together—if consumers misinterpret the meaning of the seal. ÀÌ¹Ì µðÀÚÀÎµÈµÇ°í °Å±â¼­ À̾߱â´Â »õ·Î¿î Àΰ¨ °¡Áö°íÀÖÀ»Áöµµ ¸ð¸¥´Ù´Â -À̳ª ¸ðµÎ ÇÔ²² ¹ö·ÁÁø - ¸¸¾à ¼ÒºñÀÚ°¡ ºÀÀÎÀÇ Àǹ̸¦ ¿ÀÇØÇß´Ù.

For addition information, download the official USDA publication: ¶ÇÇÑ Á¤º¸¸¦ ¿øÇϽøé, ³ó¹«ºÎÀÇ °ø½Ä °£Ç๰ ´Ù¿î·Îµå :

Organic Packaging À¯±â³ó Æ÷Àå (39 KB | .pdf) (39ų·Î¹ÙÀÌÆ® |. pdf)¸¦